Oh man, where to begin. (I'm going to go out on a limb and assume you mean the rifle and not some PC version my non l337 ass hasn't heard of).
First off, it's like Barbie, but for men. There a Crap-ton of parts and accessories. Having some idea of mechanics or putting things together will help, but there are also manuals out there to help with it.
First you need to answer some basic questions:
-What will this AR be used for? Long distance precision shooting, home defense, hunting, or the closest to an M4 clone you can make?
What caliber do you want? The AR family has a lot of options, but the most common types you see parts for now are 5.56NATO (.223 Remington), 7.62NATO (.308), or .300 Blackout. If this is your first I'd recommend going with 5.56 since the ammo is also the cheapest of the three.
How much are you willing to spendHow much does the overall weight matter?How fast do you want this gun? Typically building is a cheaper option, but means you have to fine tune things and will need to purchase tools you don't normally have, like an AR barrel wrench and gunsmith punch set. Most people who build span it out over a time frame of 4 to 6 months.
My take on building an ARGo for it. I plan to do it as well, but I already have an AR that I have purchased so I'm not eagerly awaiting the build to be finished. My plan is to take my run of the mill AR and little by little upgrade it to a better AR. By the time I'm done I'll have plenty of components to have a head start on building my own AR.
This plan is a little more in the upfront cost, but you have your rifle right away.
Assuming you still want to go the custom build route right off the start you should begin by looking at
Palmetto State Armory and purchasing one of their
stripped lower receivers. This receiver is for the 5.56 NATO round, and their customer service is of near legendary status. They'll help with understanding the transfer paperwork and what is required.
There are a lot of sites that will sell you a rifle in various stages of completion as well. If all you want to do is build the lower, you can buy a completed upper and have it shipped to your door with no paper work. But I'm getting into details beyond the basics. Consider the questions above, and go from there.
Congrats on the decision to enter the world of scary black rifles!

The armed citizen is the truly free citizen.